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SEO Specialist

Company: Fisher Investments
Location: Brandon
Posted on: January 15, 2022

Job Description:

Overview:Do you have an in-depth knowledge of SEO industry trends and Google ranking factors? Do you have experience building integrated SEO programs for mid to enterprise size businesses? Then we want to hear from you!
The Opportunity:
As a Search Engine Optimization Specialist, your primary goal is to maximize Fisher Investments' presence on branded search results in both US and international markets. This is a fantastic opportunity if you are tech-savvy but also love being creative. Reporting to the SEO Manager, you will create content strategies, improve websites and conduct competitive analysis while making recommendations to improve Fisher's organic search rankings globally.
The Day-to-Day:

  • Promote positive branded search results in both US and international markets
  • Perform keyword research and competitive analysis to keep pace with SEO industry trends and developments
  • Recommend and implement strategies to support SEO goals
  • Monitor the web for brand mentions
  • Monitor and evaluate search results and website performance across the major engines
  • Prepare dashboards and regular reporting for senior management
  • Develop new ideas for testing, and implement those tests
  • Communicate to team and management on project developments and results
  • Coordinate agency resources and activitiesYour Qualifications:
    • 3+ years of experience building integrated SEO programs
    • Experience with Google services, including Search, Search Console and Google Analytics
    • A functional understanding of back-end elements such as HTML, metadata, DNS, CDNs etc.
    • Experience with technical SEO analysis and reporting
    • Familiarity with SEO tools such as Moz, Ahrefs or SEMRush
    • Written and verbal communication skills
    • U.S. candidates must be fully vaccinated as defined by the medical community against COVID-19 and provide proof of such vaccination by date of hireWhy Fisher Investments:
      At Fisher Investments, we work for a bigger purpose: bettering the investment universe. From unmatched service to unique perspectives on investing, it's the people that make the Fisher purpose possible. And we invest in them by offering exceptional benefits like:
      • 100% paid medical, dental and vision premiums for you and your qualifying dependents
      • A 50% 401(k) match, up to the IRS maximum
      • 20 days of PTO*, plus 9 paid holidays
      • 8 weeks paid Primary Caregiver Parental Leave
      • Back-up Child Care Program available, offering up to 10 days annually
      • A cumulative learning and development framework customized for every employee
      • An award-winning work environment - we're Great Place to Work Certified, and Top Workplace winners from The OregonianWe take great pride in our inclusive culture. We value the different perspectives and unique skills you bring to the team - it makes us all better. Success at Fisher Investments is motivated by results, a collaborative mindset and a commitment to accomplishing great things - so if you are ready to do that, we are ready for you! Apply today to be a part of a team environment where you make a difference in the lives of people by bettering the investment universe.

        • California employees accrue up to 17 days of PTO and 3 days of sick time per year.FISHER INVESTMENTS IS AN EQUAL OPPORTUNITY EMPLOYER

Keywords: Fisher Investments, Brandon , SEO Specialist, Other , Brandon, Florida

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